Job Purpose: To develop marketing and pricing strategies, generate new business leads, oversee marketing department staff, manage marketing budgets and analyze trends.
Preparing and presenting quarterly and annual reports to senior management.
Analyzing digital platform click-to-purchase conversion rates and the effectiveness of promotions to determine what drives sales
Developing marketing strategies for new products
Leading and training a team of Marketing Associates
Establish goals aligned with the organizational targets and sets objectives in order to reach customers through appropriate channels such as but not limited to digital and traditional mode of marketing.
Strengthen company branding through activities such as advertising, customer service, promotional merchandise, reputation, and logo
Identify the most cost-effective ways and means to conduct marketing activities and events by monitoring the right target participants, number of leads generated and conversion from leads to sales.
Creates and conduct discussion on pre-event reports and post-event reports for every activity or event with marketing associates
Planning and implementing of promotional campaigns, ensuring that they are efficiently accomplished to raise the profile of the company and increase sales.
Identifying potential new markets and creating a plan to enter the market and maintain good relationship with other business entities
Lead conduct of market research to establish customer trends and habits, and undertakes competitor research and analyses
Develop market analysis to identify customers concerns, price, schedule, and discount rates
Assist in formulation and monitoring of the annual business plan to ensure the attainment of organizational objectives.
Develop necessary policies and procedures to ensure effective promotion and marketing of the company. Assures improvement on process to align with in department compliances
Provide inputs in developing new products as a result of market research and demand
Builds and maintains relationship with new client and existing customers.
Establish and manage digital marketing platforms by creating materials and other marketing efforts
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Promote brand awareness through marketing efforts and closely monitor execution of marketing campaigns through marketing officer focal per brand
Demonstrated expertise in various areas, including optimization, advertising, social media, direct marketing and events planning.
Gather marketing data, performs analyses in order to improve future marketing strategies and campaigns
Reviewing current marketing campaigns for weaknesses and developing solutions within budget constraints
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Qualifications/Requirements
5 years' experience in Marketing
Graduate of BS in Marketing or any related course
Work location
LA TRINIDAD (CAPITAL), BENGUET
Salary
Salary not specified
Source
https://philjobnet.gov.ph/job-vacancies/job/baker-general-1237774
Valley Bread Inc.,
Established in 1991, Valley Bread Inc. has come a very long way from when it started. What began as a one-man bakery has grown to be the preferred choice of bread in Baguio and Cordillera.
We take pride for the trust that we receive from our consumers and because of that, we strive to bake the perfect bread every time. We also endeavor to meet customer demands and ensure the availability of our products in every establishment we can find.
We want people to remember Valley Bread, Inc. as a company that can provide great quality products that everyone can enjoy as we aspire to be the leading choice of households in Northern Luzon.
Value for money - Our products are reasonably priced with its quality, from choice of raw ingredients, packaging materials to final baked goods.
Budget friendly - Valley Bread exists to make the world a better place by bringing affordable, healthy and nutritious products, living its vision to be the leader in producing bread products that caters to all walks of life.
Innovative - We are dedicated to providing our customers with the highest quality products and service. We understand what it takes to make a great product, so we work tirelessly to continually improve our quality assurance system.
Our Mission
"Baking every single bread perfect, everyday."
Our mission to bake the perfect bread every day emphasizes our commitment to maintain and improve the quality of our products from the dough to the packaging and this is enculturated among our employees from the administration team to the production floor.
OUR VISION
"To be the leader in producing varieties of bread that cater to all walks of life."
We pride ourselves on offering a variety of breads and snack products, with a particular emphasis on dedication to the community. To be the leader in producing varieties of bread that cater to all walks of life, from the health conscious to those willing to try something new. And because our goal is not just to sell food, we want our customers to understand why they should care about where and how it is grown, processed and distributed.
Our People
At Valley Bread, we value our employees. We provide a safe environment, excellent benefits and fair wages where everyone feels valued and respected. This dedication to a positive work environment has been achieved through our team-oriented approach to business, respect for individual differences and appreciation for dedication.
Who We Are
Our people are as diversified as our product line. Our organization is a pool of cultures from the Cordilleras, Region I and even from the island of Mindanao. From baby boomers to millennials, we work as a unit to unceasingly serve our customers.
Our Core Values
Our core values define who we are and what we believe.
We make each of our product perfect, everyday.
It bothers us not to be clean because it is our loved ones who eat what we bake.
Sharing the same bread makes everyone equal.
The best bread doesn't have to cost much. That's what we are here for.
We should spoil our customers with our best bread and also with our best smiles.
If it's not perfect, we'd rather not sell it.
Always the honest baker bakes the best bread and is loved by all as well.
Laughter makes baking fun.
We make things happen even when it's not written down.
Not only to be a better baker but we try harder to be a better human being.
Ae 220 Buyagan, La Trinidad, Poblacion, La Trinidad (capital), Benguet
Poblacion, La Trinidad (capital), Benguet, Cordillera Administrative Region (CAR),
